Once you upload music to That Pitch and it passes our initial technical validation, your tracks are immediately distributed and made available to our entire network of 100+ partner libraries.
If a library selects your track for their active catalog, you will be notified instantly via email and through a dashboard notification. However, there is no universal timeline for acceptance because each library operates as an independent business with its own unique curation cycles.
The Two-Stage Ingestion Timeline
To understand how long the process takes, it helps to look at the timeline in two distinct phases:
Phase 1: Network Propagation (Instantaneous): The moment your upload completes and passes automated file auditing, it is pushed to our network database. This takes under 24 hours. Your track is now completely visible, searchable, and ready for review by all 100+ partner libraries simultaneously.
Phase 2: Curator Review and Acceptance (Variable): This timeline depends entirely on individual human curators. Every library reviews and adds music on its own schedule. Some partners audit new submissions weekly, while others curate music in massive batches every few months based on upcoming commercial production schedules.
Key Factors That Influence Your Selection Timeline
Because libraries are highly selective and final acceptance decisions are always up to each individual library, your timeline will fluctuate based on a variety of market factors:
Current Client Demand: If a music supervisor suddenly requests an influx of "cyberpunk synthwave" for an upcoming video game ad, libraries will fast-track the review of tracks matching those specific tags.
Catalog Needs: A library may love your track but hold off on accepting it for a few weeks simply because they are currently rebalancing an oversupply of that specific genre.
Curation Styles: Some of our network partners operate high-volume catalogs that onboard compliant music quickly, while others are highly curated boutique libraries that select tracks with extreme care.
What You Can Do While You Wait
đź’ˇ The Continuous Distribution Model: Because all music on That Pitch is distributed on a non-exclusive basis, your tracks remain active in our pitching pools indefinitely while your account is in good standing. You never have to wait for one library to reject a track before another can view it.
To give your tracks the best possible chance of being selected quickly, ensure your BPM, Key, Genre, and Mood tags are perfectly accurate. Library curators search our database using these exact filters—accurate metadata ensures your music surfaces the exact second a supervisor needs it.
Simple version: Network distribution happens within 24 hours of uploading, making your music visible to 100+ partner libraries. From there, acceptance timelines vary widely because each library operates on its own review schedule—some select music weekly, others in multi-month batches. Final curation choices are always up to the individual library based on their current client needs.