Question
Do I need to embed ISRC codes or metadata directly into my audio files when uploading to ThatPitch?
Answer
No – ThatPitch recommends not embedding ISRC codes or metadata directly into your audio files.
Embedding won’t harm your files, but it’s generally ineffective, as sync libraries ignore any metadata embedded in the file itself help.thatpitch.com.
Why Embedding Isn’t Necessary with ThatPitch
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Sync libraries disregard metadata embedded within audio files. They rely on information sent via ThatPitch’s platform, not embedded tags help.thatpitch.com.
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Embedding takes unnecessary time without providing any added benefit to the sync placement workflow.
What ThatPitch Does for You
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ThatPitch handles all relevant metadata—including ISRC and other identifiers—through its platform.
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When you upload your track and fill out the metadata via the ThatPitch interface, the necessary identifiers are included automatically in the metadata package sent to libraries.
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This ensures libraries receive clean, standardized assets—no embedded metadata required.
Benefits of ThatPitch’s Approach
| Benefit | Description |
|---|---|
| Simplicity | Skip the extra step of embedding metadata into files yourself. |
| Accuracy | Metadata is consistently packaged and formatted per library expectations. |
| Efficiency | Saves time and avoids unnecessary file alterations. |
Best Practices for Artists
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Upload a clean audio file (typically WAV or your preferred format).
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Focus on entering accurate metadata (ISRC, track title, composer, splits, etc.) in the ThatPitch upload form.
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Trust ThatPitch to transmit this metadata correctly to libraries.
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Do not worry about embedding metadata into the audio file itself unless doing so is required for a different workflow (e.g., CD mastering or other uses outside ThatPitch).
Related Topics
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Uploading: learn about how to properly prepare tracks for ThatPitch.
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Metadata Fields: guidance on ISRC, ISWC, PRO splits, and other essential identifiers.
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Earnings & Royalties: how ISRCs and metadata relate to placements and payments.
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Should I Contact a Library Directly?: policy guidance on direct outreach vs. using ThatPitch’s automated distribution.
Summary
Skip the metadata embedding—ThatPitch makes it unnecessary. Embed your metadata through the platform instead and leave the file itself clean for upload. This workflow is more efficient, federated, and sync-library friendly.